If you create it, they will use it. That’s pretty much been the case with smartphones.

Smartphones are everywhere, not only the techno-savvy young generation use it, but the elderly generation also loves to have a trendy smartphone. A surprising increase can be witnessed in the number of smartphone users. A recent report by Nielsen says “May survey of mobile consumers in the U.S., 38 percent now own smartphones. And 55 percent of those who purchased a new handset in the past three months reported buying a smartphone instead of a feature phone, up from 34 percent just a year ago.”

Smartphones being the phones with advanced computing systems, interconnectivity features tend to replace your computer or laptop. The latest amazing devices by Android and iPhone received overwhelming response of consumers.

Since the introduction, these smart devices have achieved a lot; they have travelled from your drawing room to your office. Growing number of employees prefer their using own mobile devices at work also rather than the allotted work phones, bringing in BYOD – Bring Your Own Device – a new corporate trend.

BYOD saves the employees from the hassle of carrying two devices personal and official. Personal phone usually has latest features as compared to the work phone procured by the organization. BYOD adds to the responsibilities of individual like the person has to take care of procurement, ownership, contracts and support (helpdesk) etc. However, using your favorite device boosts your productivity proving advantageous at personal and organization level.

Though an inevitable trend, BYOD can pose some concerns too, by creating challenges related to security and expense management for the organization.

“Users have the laptops and smartphones they have for a reason -– those are the devices they prefer, and they like them so much they invested their hard-earned money in them. Of course they’d rather use the devices they love rather than being stuck with laptops and mobile devices that are selected and issued by the IT department,” writes Tony Bradley, in an article in PC World.

Gartner also opines that by 2014, many organizations will start supporting corporate applications on employee-owned notebooks and smartphones. – Gartner

So, in short, it all comes down to personal choice, loving what we use, and using what we love.